Edicta munerum: Advertising and Promotion of Gladiatorial Games in Ancient Pompeii / (Record no. 49733)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 03747nam a22004938i 4500 |
| 001 - CONTROL NUMBER | |
| control field | BRILL9789004721272 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | nllekb |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260610105835.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr un uuuua |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250115s2025 gw sb 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789004721272 |
| Qualifying information | (electronic book) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9789004720213 |
| Qualifying information | (print) |
| 024 7# - OTHER STANDARD IDENTIFIER | |
| Standard number or code | 10.1163/9789004721272 |
| Source of number or code | DOI |
| 035 ## - SYSTEM CONTROL NUMBER | |
| Canceled/invalid control number | (OCoLC)1467672845 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | NL-LeKB |
| Transcribing agency | NL-LeKB |
| Description conventions | rda |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | Z6207.G7 DE3 |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | HDDK |
| Source | bicssc |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | HIS |
| Subject category code subdivision | 002010 |
| Source | bisacsh |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | HIS |
| Subject category code subdivision | 002020 |
| Source | bisacsh |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | SOC |
| Subject category code subdivision | 003000 |
| Source | bisacsh |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 025.4/3 |
| Edition information | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Miączewska, Anna, |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Edicta munerum: Advertising and Promotion of Gladiatorial Games in Ancient Pompeii / |
| Statement of responsibility, etc. | Anna Miączewska. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Leiden ; |
| -- | Boston : |
| Name of producer, publisher, distributor, manufacturer | Brill, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2025. |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Date of production, publication, distribution, manufacture, or copyright notice | ©2025 |
| 300 ## - online resource | |
| Extent | 1 online resource (320 pages) : |
| Other physical details | illustrations. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Media type code | c |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | online resource |
| Source | rdacarrier |
| 490 1# - SERIES STATEMENT | |
| Series statement | Brill Studies in Greek and Roman Epigraphy ; |
| Volume/sequential designation | 22 |
| 490 1# - SERIES STATEMENT | |
| Series statement | Classical Studies E-Books Online, Collection 2025 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Title | Acknowledgements -- List of Figures -- Abbreviations -- Ancient Sources -- Introduction -- 1 Advertising in the Historical Context -- 1 Introduction: Historians and the World of Advertising -- 2 Advertising Methods in the Roman World -- 3 Characteristics of edicta, acclamationes, and libelii gladiatorum -- 4 Reading edicta as Advertisements -- 2 Spaces for Advertising in Pompeii -- 1 Introduction: Cognitive Stage of the Advertising Process -- 2 Advertising within the City Walls: Location and Spatial Context -- 3 Advertising Outside the City Walls: Location and Spatial Context -- 3 Reading Advertisements in Pompeii -- 1 Introduction: Semantic Stage of the Advertising Process -- 2 Technical Execution of edicta -- 3 Textual Elements of edicta -- 4 Format, Shape, and Colour of edicta -- 4 Responses to Advertising in Pompeii -- 1 Introduction: Behavioural Stage of the Advertising Process -- 2 Acclamationes and Organisers of Shows -- 3 Programmes of Shows: libelli and Pseudo-libelli -- 4 Graffiti and Supporters of Gladiatorial Fights -- Conclusion -- Appendix 1 -- 1 Pompeii -- Appendix 2 -- 1 Pompeii -- 2 Herculaneum -- Bibliography -- Index of inscriptions -- Index of people -- Index of places. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Edicta munerum: Advertising and Promotion of Gladiatorial Games in Ancient Pompeii delves into the intriguing realm of behind-the-scenes preparations for the gladiatorial games in ancient Pompeii, shedding light on how advertising played a pivotal role in informing and enticing the public to witness gladiators engage in life-and-death combat. By examining epigraphic evidence, the book highlights the spatial and aesthetic significance of inscriptions as ancient means of conveying information about mass events held in the local amphitheatres. This study demonstrates that the world of advertising was well-established and thriving over two millennia ago. |
| 546 ## - LANGUAGE NOTE | |
| Language note | English |
| 588 ## - SOURCE OF DESCRIPTION NOTE | |
| Source of description note | Description based on print version record. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Classical Studies. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Relationship information | Print version: |
| Title | Edicta munerum: Advertising and Promotion of Gladiatorial Games in Ancient Pompeii. |
| Place, publisher, and date of publication | Leiden ; Boston : Brill, 2025. |
| International Standard Book Number | 9789004720213 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Brill Studies in Greek and Roman Epigraphy ; |
| Volume/sequential designation | 22. |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Classical Studies E-Books Online, Collection 2025. |
| 856 4# - ELECTRONIC LOCATION AND ACCESS | |
| Public note | DOI: |
| Uniform Resource Identifier | <a href="http://dx.doi.org/10.1163/9789004721272">http://dx.doi.org/10.1163/9789004721272</a> |
No items available.