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008			171205s2018 ne s 001 0 eng d
010			_a 2017058306
020			_a9789004359574 _q(electronic book)
020			_z9789004359567 _q(print)
024	7		_a10.1163/9789004359574 _2DOI
035			_a 2017058306 _6ORIG
040			_aNL-LeKB _cNL-LeKB _erda
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072		7	_aLAN009000 _2bisacsh
082	0	4	_a910/.014 _223
245	0	0	_aStrategies of adaptation in tourist communication : _blinguistic insights / _c[edited] by Gudrun Held.
264		1	_aLeiden ; _aBoston : _bBrill, _c[2018]
300			_a1 online resource.
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _2rdacarrier
490	0		_aUtrecht studies in language and communication ; _v31
500			_aIncludes index.
505	0	0	_tFront Matter -- _tCopyright page -- _tWhat Do Language Use and ‘The Tourist Gaze’ Have in Common? Introducing Studies on Adaptation Strategies in Tourist Communication / _rGudrun Held -- _tTextual Practices -- _tArgumentative Strategies in Tourism Advertisements Promoting subjectTurkey – TurkishTurkey: How to Adapt to an International Audience / _rManfred Kienpointner -- _tHow Language Sets Imagination in Motion: A Phenomenological Approach to the Reading of Promotional Texts in the Tourist Industry / _rSonja Kolberg , Sascha Demarmels and Ursina Kellerhals -- _tNational Attributes Viewed through Tourism Discourse: The Case of subjectSloveniaSlovenia / _rVesna Mikolič -- _tI NeedsubjectSpain – SpanishSpain – New Ways of Representing the Tourist Experience / _rUta Helfrich -- _tSustainable Tourism: A New Rhetoric in the Language of Tourism / _rDonella Antelmi -- _tTourist Interactions -- _tThe Local Language of Tourism in International Tourist Information Encounters: Adapting the What and the How / _rAdam Wilson -- _tAsymmetries and Adaptation in Guided Tours with subjectGerman – Germany – Austria – SwitzerlandGerman as a Foreign Language / _rMarcella Costa and Miriam Ravetto -- _tGenres -- _tThe Generic Identity of Travel Guides: Ethos, Instruction, and Grammatical Metaphors / _rFrancesca Santulli -- _tStrategies of Adaptation in the Translation of subjectGerman – Germany – Austria – SwitzerlandGerman and subjectItaly – ItalianItalian Travel Guides / _rTania Baumann -- _tThe Expression of Authorial Sensory Perception in Journalistic Travelogues: Narrative and Evidential Aspects / _rMartina Temmerman -- _tsubjectMedia (print-media, AV-media, New Media, Social Media)Media -- _tSonnenklar.tv: Advertising Travels via subjectTeleshoppingTeleshopping – A Linguistic and Multimodal Analysis / _rSabine Wahl -- _tAuthenticity and the Construction and Perception of Identity in Tourism Apps / _rOlga Denti -- _tTripadvisor and Tourism: The Linguistic Behaviour of Consumers in the Tourism Industry 2.0 / _rMaria Rosaria Compagnone and Giuliana Fiorentino -- _tMuseums Popularising Art on the Web: Lexical and Cluster Representations of subjectItaly – ItalianItaly and subjectSouth AfricaSouth Africa / _rChristina Samson.
506			_aAvailable to subscribing member institutions only.
520			_aThe papers in this volume study the relationship between language use and the concept of the “tourist gaze” through a range of communicative practices from different cultures and languages. From a pragmatic perspective, the authors investigate how language constantly adapts to contextual constraints which affect tourism discourse as a strategic meaning-making process that turns insignificant places into desirable tourist destinations. The case studies draw on both, in situ interactions with visitors, such as guided tours and counter information, old and new mediatized genres, id est guide books, travelogues, print advertising as well as TV-commercials, service web-sites and apps. Despite the diversity of data, one of the common findings in the volume is that staging the sensory ‘lived’ tourist experience is the lynchpin of all communicative practices. Hence, the use of tourism language reveals itself as the mirror of how ‘people on the move’ continuously enact as ‘tourists’ and ‘places’ are constructed as must-see ‘sights’.
588			_aDescription based on print version record and CIP data provided by publisher; resource not viewed.
650		0	_aIntercultural communication _xCase studies.
650		0	_aTourism _xLanguage.
650		0	_aTourism _xSocial aspects.
650		0	_aDiscourse analysis _xSocial aspects.
650		0	_aCommunication models.
650		0	_aLanguage and culture.
700	1		_aHeld, Gudrun.
776	0	8	_iPrint version: _tStrategies of adaptation in tourist communication _dLeiden ; Boston : Brill, [2018] _z9789004359567 _w(DLC) 2017052521
830		0	_aUtrecht Studies in Language and Communication _v31.
830		0	_aLanguage and Linguistics E-Books Online, Collection 2018, ISBN: 9789004328068.
856	4		_zDOI: _uhttp://dx.doi.org/10.1163/9789004359574
999			_c45790 _d45790