Loosely based on the third Media for All Conference held in Antwerp, 2009.

Includes bibliographical references and index.

Preliminary Material -- Acknowledgements -- Audiovisual Translation and Media Accessibility at the Crossroads / Aline Remael , Pilar Orero and Mary Carroll -- From Fan Translation to Crowdsourcing: Consequences of Web 2.0 User Empowerment in Audiovisual Translation / Minako O'Hagan -- Exploring New Paths towards Game Accessibility / Carmen Mangiron -- Graphic Emoticons as a Future Universal Symbolic Language / Junichi Azuma -- Mapping Digital Publishing for All in Translation / Lucile Desblache -- Quality in Live Subtitling: The Reception of Respoken Subtitles in the UK / Pablo Romero-Fresco -- Applying a Punctuation-based Segmentation to a New Add-on Display Mode of Respoken Subtitles / Juan Martínez Pérez -- Experimenting with Characters: An Empirical Approach to the Audio Description of Fictional Characters / Nazaret Fresno -- Audio Description Made to Measure: Reflections on Interpretation in AD Based on the Pear Tree Project Data / Iwona Mazur and Agnieszka Chmiel -- The In-vision Sign Language Interpreter in British Television Drama / Alex McDonald -- Voice-over or Voice-in-between? Some Considerations about the Voice-over Translation of Feature Films on Polish Television / Monika Wozniak -- Surtitling for the Stage and Directors' Attitudes: Room for Change / Anika Vervecken -- Old Films, New Subtitles, More Anglicisms? / Henrik Gottlieb -- Audiovisual Information Processing by Monolinguals and Bilinguals: Effects of Intralingual and Interlingual Subtitles / Dominique Bairstow and Jean-Marc Lavaur -- Heterolingualism in Audiovisual Translation: De Zaak Alzheimer / La Memoria del Asesino / Anna Vermeulen -- "You Fancying Your Gora Coach Is Okay with Me": Translating Multilingual Films for an Italian Audience / Vincenza Minutella -- The Enriching Functions of Address Shifts in Film Translation / Maria Pavesi -- Exploring Greetings and Leave-takings in Original and Dubbed Language / Veronica Bonsignori , Silvia Bruti and Silvia Masi -- What AVT Can Make of Corpora: Some Findings from the Pavia Corpus of Film Dialogue / Maria Freddi -- Multisemiotic and Multimodal Corpus Analysis in Audio Description: TRACCE / Catalina Jiménez and Claudia Seibel -- Notes on contributors -- Index.

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This third volume in the Media for All series offers a diverse selection of articles which bear testimony to the vigour and versatility of research and developments in audiovisual translation and media accessibility. The collection reflects the critical impact of new technologies on AVT, media accessibility and consumer behaviour and shows the significant increase in collaborative and interdisciplinary research targeting changing consumer perceptions as well as quality issues. Complementing newcomers such as crowdsourcing and potentially universal emoticons, classical themes of AVT studies such as linguistic analyses and corpus-based research are featured. Prevalent throughout the volume is the impact of technology on both methodologies and content. The book will be of interest to researchers from a wide range of disciplines as well as audiovisual translators, lecturers, trainers and students, producers and developers working in the field of language and media accessibility.